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The Shop debuts in April in 1,600 Walmart stores.
February 14, 2024
By: TOM BRANNA
Editor
LeBron James, the leading scorer in National Basketball Association (NBA) history, teamed up with Parlux Ltd to launch a men's grooming line. The Shop lineup will include face wash, shave and beard creams, and shampoo and conditioner. No word on price points for The Shop, but the company said prices will be “accessible.” The Shop debuts in April in 1,600 Walmart stores and will be available online, too. LeBron James The Shop is a multimedia brand owned by James and ...
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